RFP Sections and Components
- Company background: Describes past changes in internal company communications
- Business priorities: Lists marketing plans for coming years
- RFP overview: Explains what Asteron is looking for in a Web team
- Deliverables timetable: Asks for costs associated with each phase
Creative and Technical Considerations:
- Asks for Web server and hosting recommendations
- Audiences: Internet, intranet, and extranet
- Provides breakdown of employee types to be using the Web site
- Content requirements: Requires description of customer feedback and support capabilities
- Winning the account: Asks for project management techniques
- Asteron primary contacts: Gives name of RFP Lead Reviewer